Marketing Support
Marketing at the Roni Deutch Tax Center is an ongoing, interactive and systematic
process designed to bring customers into your franchise location, and create client
relationships for life! Marketing in today’s competitive marketplace is not an easy
or fast task. We realize that every franchise territory has its own unique demographic
characteristics and therefore we work closely with our franchisees to create individualized
marketing plans tailored to the uniqueness of their market. Our strategic and systematic
approach to marketing is designed to create a powerfully branded, community grounded
and successful Roni Deutch Tax Center from day one.
Marketing Training
Our mission is to provide our franchisees with un-paralleled tools and training
to make Roni Deutch Tax Center a leader in the tax preparation industry. During
our intensive and comprehensive Owner’s Training Course we will guide you in all
aspects of your Marketing efforts. Starting with strategy formulation, emphasizing
product positioning and market segmentation, and finishing up with strategic planning
sessions designed to effectively position your products in your unique market place.
Marketing your Roni Deutch Tax Center is also supported on an ongoing basis through
frequent web seminar presentations and conference calls that cover topics such as,
Identifying Your Target Market, Marketing in Years Two, Three, and Beyond, etc.
Full Marketing Support
At Roni Deutch Tax Center, we take pride in our top-notch support for our franchisees.
In addition to our in-depth training, we also provide full marketing support. If
you have a question about marketing your tax center or finding the right business
alliances, help is always just a phone call away.
In House Production
The Roni Deutch Tax Center is one of very few companies to employ in-house production
staff. Our talented group of graphic designers, web designer, and videographers
develop and maintain cutting edge marketing materials! Our marketing materials are
always available online to our franchisees through our RDNet Intranet system. RDNet
allows you to select, customize, download and print marketing materials for use
in your marketing efforts!
Cutting Edge Marketing
Roni Deutch has always recognized the importance of technology. Her law firm was
the first of its kind to utilize the Internet as an advertising medium. Now, Roni
Deutch Tax Center utilizes an interactive website with a modern design and setup,
as well as other internet marketing projects to drive brand awareness online.